Monday, 27 April 2015

Sea by Melissa Odabash Swimwear Pamper Morning

Last week we had the pleasure of launching the new Sea by Melissa Odabash swimwear collection for JD Williams at an intimate pamper breakfast held at the Cowshed spa, Soho.


Melissa Odabash presented her new SS15 collection to key fashion press from Red, The Daily Mail, Look, The Daily Express, Good Housekeeping, Drapers and Stylist whilst they indulged in manicures, pedicures and massages.


A delicious summery breakfast of avocado toast, yogurt & granola and healthy fresh juices were served whilst Melissa talked through her inspiration behind the collection of swimsuits, bikinis and beach cover-ups in a palette of tonal browns, navy blues and this season’s must-have leopard print, all designed to flatter the mature figure.


Press were also treated to a personalised goody bag which included a sarong in the collection’s hero print, Cowshed products and even bikini biscuits inspired by the collection.